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Latest Harvest to Home case study – barriers to purchase
Harvest to Home is an interactive dashboard that provides users with up-to-date consumer trend data on a range of vegetable commodities on a single platform. … Read more
Latest Harvest to Home comprehensive review – pumpkin
Harvest to Home is an interactive dashboard that provides users with up-to-date consumer trend data on a range of vegetable commodities on a single platform. … Read more
Latest Harvest to Home comprehensive review – chillies
Harvest to Home is an interactive dashboard that provides users with up-to-date consumer trend data on a range of vegetable commodities on a single platform. … Read more
Harvest to Home – Fresh Salad Case Study
Shifting consumer trends benefit fresh salad sales performance, with bagged and value-added ready-to-eat salads driving the growth. While a considerable number of buying households are … Read more
Harvest to Home – Capsicum comprehensive review
An average price increase mainly driven by major supermarkets (Coles, Woolworths and Aldi) resulted in a positive growth in capsicum dollar sales (+8.5 per cent) … Read more
Harvest to Home – parsnip case study
Parsnip buying households claim to consume the vegetable 3.6 times on average per month, which is significantly lower than for carrots (11.6 times), parsnip’s close … Read more
Harvest to Home – Leafy Asian vegetables comprehensive review
Harvest to Home has published a new comprehensive report on leafy Asian vegetables.
Winter is coming: Case study shows warming soups big driver for leek consumption
Annual dollar sales for leeks remain stable, but new research from Nielsen’s Harvest to Home shows promoting the veg during the warmer months has the potential to drive category sales
New health, cooking and nutrition consumer trends report available from Nielsen
This report, made available through the Harvest to Home online dashboard, covers a wide range of consumer attitudes around health, cooking and nutrition issues.
Green power: Brekkie, smoothies and salad boost spinach consumption
Breakfast remains an undeveloped meal occasion for vegetable consumption – but Nielsen Homescan data shows it’s a surprising contributor to spinach’s higher-than-average consumption rate.
Map out your vegetable lines’ futures with comprehensive reviews from Harvest to Home
The comprehensive reviews available on Harvest to Home summarise how consumers feel about vegetable lines and identify future opportunities to grow sales.
Harvest to Home case study cracks the case on eggplant’s egg-cellent sales
In the year ending 3 November 2018, eggplant dollar sales increased by 7.9% compared to the previous year.