Statistics indicate that the Australian production and consumption of globe artichokes have not kept pace with the increase that has taken place with other vegetable crops. This static state of affairs could be attributed to a number of reasons. These include unfamiliarity of the majority of consumers with this vegetable, its use and/or difficulty in its preparation, competition from processed products, and lack of promotion. This is despite the crop’s culinary versatility, excellent nutritional value, and potential export prospects.

Presently, the globe artichoke industry is small. However, it has the potential to expand considerably over the next few years. Australia is currently a net importer of artichoke products to meet the needs of consumers and a small local processing industry that relies on imported canned artichokes as primary material for its anti-pasto and related products. These products are marketed locally and/or exported at a much higher price than the imported primary material.

The aim of this project was to:

• Identify barriers obstructing the local expansion and export market opportunities for globe artichokes
• Develop a protocol for a frozen artichoke product
• Assess the consumers acceptance of such a product
• Document to growers the benefits of a processed product as a viable and complementary alternative to their present focus on a limited fresh market

This project has been funded by Hort Innovation, using the research and development levies listed below and contributions from the Australian Government. Hort Innovation is the grower-owned, not-for-profit research and development corporation for Australian horticulture.

• Vegetable Fund