AUSVEG is significantly increasing its advocacy activities following the appointment of Tyson Cattle to the role of National Manager – Public Affairs.

Tyson has now officially started in the role full-time, having worked most recently as editor of the Fairfax publication Stock & Land. He brings with him a great appreciation for the value of Australia’s rural and regional industries, including the Australian vegetable industry, as well as an understanding of the hard work and commitment that growers and all farmers put into feeding Australia.

Alongside the recent announcement that AUSVEG will be joining the NFF’s newly formed Horticulture Council, this represents a renewed investment in AUSVEG’s role representing the interests of Australia’s vegetable and potato growers and the broader industry – a role which is at the centre of everything we do.

Tyson’s role will focus on building strong, evidence-based cases that AUSVEG can take to government and other stakeholders to advocate for growers on the issues that are impeding their growth and prosperity. As our industry continues to grow in value and importance to the Australian economy, this work will be vital in ensuring our growers get the support they need to tackle the challenges affecting our sector, including major issues like access to reliable labour sources and water.

We’ll be publishing a video soon where you can learn about Tyson in his own words, but for now, if you want to get in touch or speak to Tyson about the issues affecting your business you can email

This post appeared in the AUSVEG Weekly Update published 20 February 2018.