Globally, consumers are demanding more information on how and where their food is produced.

Through traceability, we have an opportunity to meet these demands and strengthen our reputation as world leading producers of premium food and fibre products.

Traceability is the ability to follow the movement of a product, through the stages of production, processing and distribution, or in everyday terms, the story of food from tree to table.

To demonstrate the benefits of traceability in action, Agriculture Victoria is partnering with Citrus Australia to trial traceability along the citrus supply chain.

Watch the video below trialling traceability technologies along the citrus supply chain: