This project is a new initiative designed to help Australian carrot growers reduce losses and deliver more high-quality carrots to market. The project will focus on practical, research-driven solutions that improve packout rates, strengthen profitability, and support the industry’s ability to meet domestic and export demand. Funded by Hort Innovation through the vegetable R&D levy and delivered in collaboration with WA DPIRD, the three-year program will combine grower insights, supply chain monitoring, and targeted trials to tackle the biggest challenges affecting carrot quality. 

Key activities include identifying priority issues through grower engagement, developing and testing best-practice approaches for production and postharvest storage, and assessing the impact of these strategies on crop quality and farm returns. The project will also deliver a strong extension program – workshops, demonstrations, and digital resources – to ensure growers and industry stakeholders can confidently adopt proven practices. By improving packout and reducing waste, this initiative aims to boost profitability and build a more resilient carrot supply chain for the future.