Latest Harvest to Home comprehensive review: Peas
Harvest to Home is an interactive online dashboard that provides users with up-to-date retail information and consumer trend data on a range of vegetable commodities on a single platform.
All of the data is provided by Nielsen and is collated through a home scan service that surveys around 10,000 Australian households.
The latest Harvest to Home comprehensive review available is on all peas (fresh green, snow and snap peas), which identified that over the past 52 weeks, overall volume consumption of peas has declined.
The research found that in major supermarkets, prepacked peas accounted for more than half of peas dollar and volume sales, however they were losing dollar and volume share to loose peas.
Click here to read the report.